Bombay Kitchen & Bar
Local visibility and digital growth strategy for a neighborhood restaurant.
- Client
- Bombay Kitchen & Bar
- Industry
- Restaurant · Hospitality
- Services
- Local SEO · Google Business Profile · Digital marketing
What we set out to achieve.
Improve visibility in the local search and map results where nearby diners look.
Replace sporadic marketing with a consistent, sustainable plan.
Set up a repeatable process the team can run without an agency in the room.
How the work came together.
Audit local visibility
Reviewed the restaurant's presence in local search and map results to find what was missing and what mattered most to nearby diners.
Plan the local SEO roadmap
Prioritised the searches diners actually make and the profile fixes that would move the needle fastest.
Optimise the Google Business Profile
Restructured the profile for clarity, accuracy and discoverability — photos, categories and information aligned.
A sustainable marketing rhythm
Rolled out a lightweight, repeatable digital marketing plan the team can keep running on their own.
What was delivered.
Optimised Google Business Profile with photos, categories and information.
Local SEO roadmap and on-page recommendations.
Digital marketing playbook for ongoing activity.
The outcome of the work.
A cleaner, more trustworthy local presence for potential diners.
A repeatable process the team can run without an agency in the room.
Groundwork for measurable growth through local search and social.
Quantitative performance metrics replace these scope markers as soon as measured results are available for this project.